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The impact of online reviews on hotel booking intentions and perception of trust

Tourism Management · 2011 · Vol. 32(6) · pp. 1310–1323
Beverley SparksVictoria Browning
Digital Marketing and Social MediaConsumer Behavior in Brand Consumption and IdentificationCustomer Service Quality and LoyaltyInterpersonal communicationPerceptionFraming (construction)TourismAdvertisingMarketingThe InternetFraming effectWord of mouthConsumer behaviour

Funding

  • Griffith University
Citations
1,528
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References
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Electronic word-of-mouth in hospitality and tourism management
Tourism Management · 2007 · 3,015 citations
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Journal of Marketing · 1990 · 4,180 citations
Cognitive and affective trust in service relationships
Journal of Business Research · 2003 · 1,401 citations
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Psychological Bulletin · 1992 · 41,593 citations
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