Social Sciences → Business, Management and Accounting → Organizational Behavior and Human Resource Management
Customer Service Quality and Loyalty
This cluster of papers explores the effects of customer relationships, satisfaction, service quality, perceived value, and emotional responses on behavior and loyalty. It delves into topics such as relationship marketing, switching costs, trust, commitment, and service recovery in both consumer and business-to-business contexts.
123.5K works worldwide3.1M citations
Customer SatisfactionService QualityPerceived ValueRelationship MarketingCustomer LoyaltySwitching CostsTrust and CommitmentService RecoveryEmotional ResponsesBusiness-to-Business Relationships
Journals publishing in this area
12

International Journal of Research in Marketing Management and Sales
ISSN 2663-332921 articles in this topic
8h-index
0.06Impact
414Articles
276Citations
14

International Journal of Research in Human Resource Management
ISSN 2663-32139 articles in this topic
7h-index
0.20Impact
511Articles
269Citations




