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U

Umesh Ramchandra Raut

MIT World Peace University (IN)ORCID 0000-0003-4826-4665

h-index

7

Publications

37

Citations

108

i10-index

4

Impact (2-yr)

0.29

Citations per year

Research Areas

Consumer Behavior in Brand Consumption and Identification Digital Marketing and Social Media Consumer Retail Behavior Studies Customer Service Quality and Loyalty Entrepreneurship Studies and Influences

Affiliations

Corvinus University of Budapest

HU · 2019–2019

MIT World Peace University

IN · 2023–2026

Savitribai Phule Pune University

IN · 2012–2025

Top Publications

In-store sampling and impulsive buying behavior: An empirical approach

International journal of applied research201613 citations

Umesh Ramchandra Raut · Scinovex