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K
K Ganesamurthy
Alagappa University (IN)
h-index
1
Publications
7
Citations
2
i10-index
0
Impact (2-yr)
—
Citations per year
Research Areas
Customer Service Quality and Loyalty
Consumer Retail Behavior Studies
Customer churn and segmentation
Securities Regulation and Market Practices
Energy and Environment Impacts
Affiliations
Alagappa University
IN · 2013–2020
Indian Council of Social Science Research
IN · 2020–2020
Top Publications
Employees view on implementation of CRM systems at commercial banks
International journal of applied research
2016
0 citations
First author
Corresponding
K Ganesamurthy · Scinovex