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Adopting a platform approach in servitization: Leveraging the value of digitalization

International Journal of Production Economics · 2017 · Vol. 192 · pp. 54–65
Javier CenamorDavid SjödinVinit Parida
Service and Product InnovationCustomer Service Quality and LoyaltyProduct Development and CustomizationValue propositionLeverage (statistics)Computer sciencePersonalizationModular designMass customizationService (business)Process managementProduct-service systemInteroperability
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References
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Organizing for Innovation in the Digitized World
Organization Science · 2012 · 2,299 citations
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Academy of Management Journal · 2007 · 15,748 citations
Basics of Qualitative Research: Grounded Theory Procedures and Techniques
Modern Language Journal · 1993 · 17,720 citations
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