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The relationships among service quality, perceived value, customer satisfaction, and post-purchase intention in mobile value-added services

Computers in Human Behavior · 2009 · Vol. 25(4) · pp. 887–896
Ying‐Feng KuoChi-Ming WuWei‐Jaw Deng
Customer Service Quality and LoyaltyTechnology Adoption and User BehaviourConsumer Retail Behavior StudiesService qualityCustomer satisfactionStructural equation modelingMarketingValue (mathematics)PsychologyService (business)BusinessCustomer valueQuality (philosophy)

Funding

  • University of Pittsburgh
  • National Science Council
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The relationships among service quality, perceived value, customer satisfaction, and post-purchase intention in mobile value-added services · Scinovex