articleTop 10% cited
Country-of-Origin Effects for Uni-National and Bi-National Products
Journal of International Business Studies · 1988 · Vol. 19(2) · pp. 235–255
C. Min Han✉(University of Michigan–Ann Arbor)Vern Terpstra(University of Michigan–Ann Arbor)
Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and PricingMigration, Ethnicity, and EconomyInternational businessCountry of originSalience (neuroscience)MarketingSample (material)Product (mathematics)EconomicsAdvertisingBusinessPsychology
Citations
973
FWCI
11.46
field-weighted impact
References
36
Percentile
98%
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References
Theories of cognitive consistency : a sourcebook
Bulletin of Miscellaneous Information (Royal Gardens Kew) · 1969 · 1,988 citations
Country-of-Origin Effects on Product Evaluations
Journal of International Business Studies · 1982 · 1,813 citations
Foundations of Information Integration Theory
The American Journal of Psychology · 1982 · 2,150 citations
Information and Consumer Behavior
Journal of Political Economy · 1970 · 5,644 citations
The Role of Market Forces in Assuring Contractual Performance
Journal of Political Economy · 1981 · 3,710 citations
Consumer Ethnocentrism: Construction and Validation of the CETSCALE
Journal of Marketing Research · 1987 · 2,240 citations
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