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Situational Variables and Consumer Behavior

Journal of Consumer Research · 1975 · Vol. 2(3) · pp. 157–157

Abstract

Journal Article Situational Variables and Consumer Behavior Get access Russell W. Belk Russell W. Belk Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 2, Issue 3, December 1975, Pages 157–164, https://doi.org/10.1086/208627 Published: 01 December 1975

Consumer Behavior in Brand Consumption and IdentificationWine Industry and TourismConsumer Market Behavior and PricingSituational ethicsConsumer behaviourAdvertisingPsychologyConsumer researchMarketingSocial psychologyBusiness
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