articleTop 1% cited
Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer-Supplier Relationships
Journal of Marketing Research · 1990 · Vol. 27(1) · pp. 24–24
Jan B. Heide✉(Case Western Reserve University)George John(University of Minnesota)
Abstract
Recent trends in industrial markets indicate that buyers and sellers are increasingly supplanting conventional “arm's length” arrangements with “alliances” involving closer ties. The authors develo...
Outsourcing and Supply Chain ManagementCustomer Service Quality and LoyaltyGlobal and Cross-Cultural ManagementPurchasingBusinessJoint (building)Industrial organizationAction (physics)MarketingCommerce
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References
Developing Buyer-Seller Relationships
Journal of Marketing · 1987 · 7,761 citations
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Science · 1981 · 20,127 citations
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Academy of Management Review · 1980 · 2,917 citations
Markets, Bureaucracies, and Clans
Administrative Science Quarterly · 1980 · 4,660 citations
Interpersonal Relations: A Theory of Interdependence
Journal of Marriage and the Family · 1982 · 2,817 citations
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