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S. Suganya

Bharathiar University (IN)
h-index
3
Publications
16
Citations
293
i10-index
3
Impact (2-yr)
0.25
Citations per year
Research Areas
Consumer Retail Behavior StudiesTechnology Adoption and User BehaviourConsumer Behavior in Brand Consumption and IdentificationCustomer Service Quality and LoyaltyDigital Marketing and Social Media
Affiliations
Bharathiar University
IN · 2025–2025
University of Madras
IN · 2014–2021
Post Graduate Medical Institute
PK · 2014–2014
Institute of Basic Medical Sciences of the Chinese Academy of Medical Sciences
2014–2014
Rajalakshmi Engineering College
2025–2025

Top Publications

A study on factors influencing impulsive on buying behavior among women in Thanjavur district
International journal of applied research20173 citationsFirst authorCorresponding
S. Suganya · Scinovex