J
Jyotirmoy Koley
North Bengal Medical College and Hospital (IN)ORCID 0009-0001-5184-9587
h-index
1
Publications
27
Citations
5
i10-index
0
Impact (2-yr)
0.18
Citations per year
Research Areas
Affiliations
Moog (United States)
US · 2024–2024
North Bengal Medical College and Hospital
IN · 2025–2025
North Bengal University
IN · 2025–2025
Top Publications
Digital marketing strategies and their influence on consumer decision-making: A comparative analysis of urban and rural Hooghly
International Journal of Research in Marketing Management and Sales20250 citationsFirst authorCorresponding
The role of the Indian knowledge system on women’s empowerment in India: A study
International Journal of Research in Human Resource Management20250 citationsFirst authorCorresponding
Digital payment systems in India: Evolution, growth, trends and challenges for India's financial ecosystem
International Journal of Research in Human Resource Management20250 citationsFirst authorCorresponding
Effect of behavioural finance on investment decision among individual investors: A study in Darjeeling
International Journal of Foreign Trade and International Business20250 citationsFirst authorCorresponding
Green financial products, service quality, and customer satisfaction: An empirical analysis of SBI bank in Darjeeling
International Journal of Research in Human Resource Management20250 citationsFirst authorCorresponding
