Price spread and marketing efficiency of groundnut marketing in Gorakhpur Districts of Eastern U.P.

Abstract

The paper attempts to analyze the marketing cost, marketing margin and price spread of groundnut marketing The study was based on intensive enquiry of 100 farmers, winch selected randomly from 5 sampled villages in khorabar block of district Gorakhpur Three marketing channel were found in study area i.e. (i) producer - consumer, (ii) producer – whole seller - retailer - consumer, and (iii) producer - village trader - whole seller - retailer - consumer. Overall per farm marketed surplus was worked out 79.24 per cent. The producer s share in consumer rupee was worked out 97.89, 83.13 and 80.79 per cent in channel - I, II and III respectively. The producer s share in consumer rupee was decreased with increase m number of intermediaries. The marketing cost came to 2.11, 6.20 and 6.71 per cent m channel - I, II and III respectively. Marketing margin of middlemen in consumer rupee came to 12.66 per cent and 12.50 per cent in channel - II and charnel - III respectively. The marketing cost and marketing margin were increased with increase in number of intermediaries.