Consequences of individual feedback on behavior in organizations.

Abstract

The literature on feedback to individuals was reviewed with respect to its effect on the behavior of individuals in performance-o riented organizations. Although contemporary views of individual behavior in organizations stress that feedback is necessary for effective role performance, little attention is given to the psychological processes affected by it. This review focuses upon the multidimensional nature of feedback as a stimulus and addresses the process by which feedback influences behavior. Emphasis is placed on those aspects of feedback that influence (a) the way it is perceived, (b) its acceptance by the recipient, and (c) the willingness of the recipient to respond to the feedback. Feedback about the effectiveness of an individual's behavior has long been recognized as essential for learning and for motivation in performance-oriented organizations. Not surprisingly, considerable research has been conducted on the subject (see reviews of feedback by Adams, 1968; Ammons, 19S6; Annett, 1969; Bilodeau, 1966; Locke, Cartledge, & Koeppel, 1968; Sassenrath, 1975). Yet, in spite of the large and varied literature, generalizations about the effects of feedback on individuals are few. Several factors contribute to this state of affairs. First, feedback is not a simple stimulus. The diverse elements subsumed under the single rubric of feedback may share the property of conveying some degree of information about past behavior, but they share We wish to thank L. L. Cummings, H. P. Dachler, E. A. Locke, M. M. Greller, D. M. Herold, and J. C. Naylor for their helpful comments on an earlier draft of this article. The research was supported by Grant DAHC 19-76-G-0017 from the Army Research Institute for the Behavioral Sciences, as part of the technical-base research project for the Organizational Development Unit. While the support of the agency is greatly appreciated, the ideas expressed in the article are solely those of the authors and are not to be considered the position of the agency or the U.S.