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A Propositional Inventory for New Diffusion Research
Journal of Consumer Research · 1985 · Vol. 11(4) · pp. 849–849
Abstract
Journal Article A Propositional Inventory for New Diffusion Research Get access Hubert Gatignon, Hubert Gatignon Search for other works by this author on: Oxford Academic PubMed Google Scholar Thomas S. Robertson Thomas S. Robertson Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 11, Issue 4, March 1985, Pages 849–867, https://doi.org/10.1086/209021 Published: 01 March 1985 Article history Received: 01 April 1984 Revision received: 01 August 1984 Published: 01 March 1985
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References
An Information Processing Theory of Consumer Choice
Journal of Marketing · 1979 · 2,282 citations
Effect of expectation and disconfirmation on postexposure product evaluations: An alternative interpretation.
Journal of Applied Psychology · 1977 · 1,626 citations
Innovativeness, Novelty Seeking, and Consumer Creativity
Journal of Consumer Research · 1980 · 1,684 citations
Innovativeness: The Concept and Its Measurement
Journal of Consumer Research · 1978 · 1,513 citations
The Strength of Weak Ties
American Journal of Sociology · 1973 · 38,010 citations
Role of Product-Related Conversations in the Diffusion of a New Product
Journal of Marketing Research · 1967 · 1,574 citations
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