articleTop 1% cited
Atmospheric qualities of online retailing
Journal of Business Research · 2001 · Vol. 54(2) · pp. 177–184
Sevgin Eroğlu✉(Georgia State University)Karen A. Machleit(University of Cincinnati)Lenita Davis(University of Cincinnati)
Consumer Retail Behavior StudiesDigital Marketing and Social MediaCustomer Service Quality and LoyaltyPremisePsychologyCognitionCognitive psychologyContext (archaeology)Stimulus (psychology)Social psychologyNeuroscience
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Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement
Journal of Consumer Research · 1983 · 4,543 citations
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