About us Pricing ContactSubscribe

R

Ramesh Shankar

University of Connecticut (US)ORCID 0000-0002-3941-9779

h-index

10

Publications

30

Citations

431

i10-index

10

Impact (2-yr)

3.50

Citations per year

Research Areas

Digital Marketing and Social Media Digital Platforms and Economics Knowledge Management and Sharing Green IT and Sustainability Consumer Market Behavior and Pricing

Affiliations

University of Connecticut

US · 2005–2025

PSG INSTITUTE OF TECHNOLOGY AND APPLIED RESEARCH

IN · 2023–2024

Top Publications

Impact of promotional activities on consumers’ behaviour at shopping malls in Coimbatore city

International journal of applied research20171 citations

Ramesh Shankar · Scinovex