article
Impact of brand loyalty on purchasing behaviour of selected consumer durable goods
International journal of applied research · 2016 · Vol. 2(7) · pp. 603–606
Marketing and Advertising StrategiesConsumer Behavior in Brand Consumption and IdentificationConsumer Packaging Perceptions and TrendsDurable goodBrand loyaltyBusinessPurchasingMarketingAdvertisingSpeciality goodsConsumer behaviourLoyaltyCommerce
Citations
2
FWCI
0.00
field-weighted impact
References
0
Percentile
32%
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