articleTop 1% cited
Reinventing strategies for emerging markets: beyond the transnational model
Journal of International Business Studies · 2004 · Vol. 35(5) · pp. 350–370
Ted London✉(University of North Carolina at Chapel Hill)Stuart L. Hart(Cornell University)
International Business and FDIInternational Development and AidInnovation and Knowledge ManagementEmerging marketsMultinational corporationEmbeddednessBottom of the pyramidBusinessInternational businessBusiness modelDeveloping countryPopulationElite
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