Scinovex
articleTop 1% cited

Focus Groups: A Practical Guide for Applied Research

Journal of Marketing Research · 1989 · Vol. 26(3) · pp. 371–371
Richard A. KruegerRichard A. Krueger
Focus Groups and Qualitative MethodsCommunity Development and Social ImpactFocus (optics)Focus groupComputer sciencePsychologyManagement scienceSociologyData scienceBusinessMarketingEngineering
Citations
3,588
FWCI
20.50
field-weighted impact
References
0
Percentile
99%
vs. same field & year
Citations per year
Citation Network

How this paper connects to the literature. Drag to explore, click any node to open that paper.