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R

R. Pranchana

Alagappa University (IN)

h-index

0

Publications

3

Citations

0

i10-index

0

Impact (2-yr)

—

Citations per year

Research Areas

Market Dynamics and Volatility Monetary Policy and Economic Impact Technology Adoption and User Behaviour Digital Marketing and Social Media Economic and Technological Developments in Russia

Affiliations

Alagappa University

IN · 2025–2025

Top Publications

A study on digital marketing strategies and impact on startups’ brand growth

International Journal of Research in Management20240 citations

R. Pranchana · Scinovex