S
Shafique Ahmed
Edge Foundation (EG)ORCID 0000-0003-0983-8814
h-index
2
Publications
13
Citations
83
i10-index
1
Impact (2-yr)
0.67
Citations per year
Research Areas
Affiliations
International Management Institute
IN · 2022–2022
Aliah University
IN · 2018–2024
Indus Hospital
PK · 2023–2023
Ramakrishna Mission Vivekananda Educational and Research Institute
IN · 2022–2024
Edge Foundation
EG · 2025–2025
Top Publications
Empowering growth: Unravelling dynamics and strategies for effective rural marketing in the Indian context
International Journal of Research in Marketing Management and Sales20241 citationsFirst authorCorresponding
Harmonizing messages, engaging audiences: Exploring effective strategies and outcomes of integrated marketing communication in the digital age
International Journal of Research in Marketing Management and Sales20241 citationsFirst authorCorresponding