Production and marketing of summer onion in Bhandara district, Maharashtra state

Abstract

The study was undertaken to analyze the production economics and marketing practices of summer onion in Bhandara district, Maharashtra. A total of 60 farmers from Mohadi, Sakoli, and Pawani tehsils were selected for data collection through personal interviews. The per hectare cost of cultivation for summer onion was calculated at ₹96,361.93 (Cost C₃), yielding 132.66 quintals and generating gross returns of ₹1,81,273.26. The benefit-cost ratio was estimated at 1.88, indicating the profitability of summer onion cultivation. Among the marketing channels identified, Channel II (Producer → Wholesaler → Retailer → Consumer) was the most commonly used, accounting for the largest quantity sold. The net price received by farmers was highest in Channel I, but due to ease and access, Channel II remained preferred. The study also identified major constraints faced by farmers: lack of knowledge about improved varieties was the key issue in production (71.26%), while high transportation costs (66.75%) were the primary marketing barrier. The findings highlight the need for improved extension services and infrastructure to enhance productivity and marketing efficiency in onion farming.