Export performance of fish (Fresh or chilled) from Sri Lanka

Abstract

The study attempted to investigate the Export Performance of Fish (Fresh or Chilled) from Sri Lanka. The study utilized secondary data from various sources, including export performance reports of the Export Development Board; Ministry of Fisheries, Aquatic and Ocean Resources; and TRADEMAP. The two parameters relative market share and market growth rate were used to classify the export market. It was found that the major importers of Sri Lanka’s fish (fresh or chilled) are France, Israel, the United States of America, Italy, Canada, Germany, and Belgium. France was the leading importer in 2021; approximately 28% of the fish exports went to France. Over the last three years, from 2019-21 the growth rate of market share increased in increasing rates for Denmark, Poland, Portugal, and Belgium. To ensure a competitive advantage in the world market, Sri Lanka should emphasize reducing post-harvest loss and improving quality standards. To improve the quality and marketability of its fish exports, a country should foster engagement with regional and global events. Policymakers should focus on fishery policies aligned with export market dynamics. These actions can improve branding, expand markets, and increase Sri Lanka’s fish export competitiveness internationally.