Endowments of women entrepreneurs: A literature review

Abstract

This paper investigates the necessary skills and attributes for achieving success as innovative women entrepreneurs in India. The growing presence of women in entrepreneurship can be attributed to several key factors, including advancements in education, shifting societal attitudes, ongoing technological advancements, improved access to financial resources, and mentorship from established women entrepreneurs. Despite the increasing participation of women in the entrepreneurial sphere, significant challenges persist. Through an exploration of both the opportunities and obstacles encountered by women entrepreneurs, this paper aims to elucidate the adeptness required for navigating this dynamic landscape effectively. By addressing the specific needs and hurdles faced by women in entrepreneurship, it underscores the importance of tailored support and empowerment initiatives. Additionally, this study outlines avenues for future research, acknowledging the ongoing evolution of the entrepreneurial ecosystem and the need for continued exploration into the experiences and strategies of women entrepreneurs in India.