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Abstract

Life is becoming fast day by day. Same is happening in the cricket format also. T20 cricket foment has dragged the attention of cricket fans throughout entire world. T20 cricket will be the most important cricket format in times to come. Keeping in view the presents study was intended to explore the findings of this paper confirmed that comparatively test cricket is boring to tag along as it is spread over five days and one-days could be followed but on weekends, however, T20 cricket matches, which are normally played after working hours and school time in floodlights is more attractive for a larger audience. In addition it was known that the interest of the sponsors is directly proportional to the interest of the masses, which will also bring more shine to the T20 format in times to come.