Study of developments in marketing geography in India

Abstract

In this paper the rural markets have been the focus of the study for social scientists, especially the economic geographers since a long time. A bulk of literature is available about the different spatio-temporal and socio-economic aspects of rural markets. Rural markets have been studied by the scholars of different disciplines from different point of view. In order to understand the various studies related to rural markets and associated aspects, a review based on available literature is presented in this chapter. The studies have been broadly undertaken in international and Indian perspectives.