Impact of hospital corporate image & professionalism on organization citizenship behaviour of nurses in Chennai

Abstract

The study is to understand the effect of professionalism and hospital corporate image on organisational citizenship behaviour. Data were collected from 109 nurses in Chennai. Anova and regression analysis was used to analyse the data. The study highlights the role of professionalism and hospital corporate image on organizational citizenship behaviour of nurses. And the results stated that only professionalism has a positive effect on organisational citizenship behaviour. The study have suggested to develop interventions in health care system perspective.