Marketing behaviour of camel livestock owners during pushkar livestock fair in Rajasthan

Abstract

Present investigation highlighted the marketing pattern of camel owners during animal fair at Pushkar. Data were collected through structured interview schedule, observation and discussion with 90 randomly selected camel owners. The interview schedule for camel keepers included items pertaining to selling and purchase of camels, disease pattern, place of marketing and price, and constraints perceived by them during marketing. Majority of respondents (73.33%) belonged to middle age group (31-60 yrs), distance covered by the camel owners were varied from less than 10 KM to more than 500 KM with an average of 144.35 Km, 44.44% of the respondents have attended the fair for both sailing and purchasing of the camels, major health problem in camels reported by camel owners were of weakness (30.43%) and skin diseases (25.60%), reducing the demand of camel was found as serious constraints as perceived by camel owners.