article
Brand awareness & consumer buying behaviour of Selected FMCG products among rural consumer in dang area of Gujarat
International journal of applied research · 2017 · Vol. 3(6) · pp. 433–437
Innovation and Socioeconomic DevelopmentDiverse Scientific Research StudiesBusinessFast-moving consumer goodsBrand awarenessAdvertisingConsumer awarenessMarketing
Citations
1
FWCI
0.49
field-weighted impact
References
0
Percentile
78%
vs. same field & year
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