The research paper on “problems of digital marketing”- Issue and solutions

Abstract

The Digital Marketing Introduction and Concept: The Digital Marketing is mode of performing marketing activities like selling and buying various products through online mode. The use of such methods will make the Business organization free from various such activities which will save money, efforts and other useful resources of the organization. The major benefits are in terms of time saving and with more effectiveness we can perform marketing activities. The developing country can not afford to use their resources for unproductive activities The use of these tools, techniques will directly make a country advanced in terms of technology use over a period of time. What are issues of digital marketing is the study topic of the researcher and finding logical solutions to these problems. The Author has done decent contribution by creating awareness about the issues and possible solutions to the problems of the digital marketing.