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The interference of marketing ethics in customer attraction, loyalty, and financial performance-in FDI companies operating in Addis Ababa-Ethiopia

International journal of applied research · 2016 · Vol. 2(5) · pp. 289–301
Getachew Muhammed Seid✉Mohan Venkataram B
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Ethics in Business and EducationBusinessAttractionLoyaltyLoyalty business modelMarketingForeign direct investmentEconomics
Citations
1
FWCI
0.94
field-weighted impact
References
0
Percentile
89%
vs. same field & year
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The interference of marketing ethics in customer attraction, loyalty, and financial performance-in FDI companies operating in Addis Ababa-Ethiopia · Scinovex