Barriers of Entrepreneur in Rural Area

Abstract

Entrepreneurs face a wide variety of barriers and challenges throughout the life and growth of their entrepreneurial barriers. This study expands the knowledge base on rural entrepreneurs’ needs, specifically their needs in terms of service areas and service delivery method preferences. New customers, growth benefits and tools, market expansion, general marketing, and networking skills. The effects of entrepreneurial stage and years in business on entrepreneurial support needs are also examined. The paper argues that social arrangements prevailing in rural partly explain these results. Consequently, the main aim of this study is to investigate barriers and hurdles in choosing entrepreneurship. Using the strategically tools; Percentages Analysis, ‘t’-Test, AnovaTest, Analysis of Variance having taken 95 number of respondents from entrepreneurs in sivagangai.The findings suggest that lack of skills, lack of assistance, lack of capital, lack of awareness, and fear of future are major hurdles to starting a business. This study suggests that Government, Nonprofit organizations, Universities and other influential institutions and sectors should endeavor for providing better training, skills and knowledge as well as good environment to feel some comfort in launching a new business.