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Emotions in consumer behavior: a hierarchical approach

Journal of Business Research · 2004 · Vol. 58(10) · pp. 1437–1445
F.J.M. LarosJan‐Benedict E.M. Steenkamp
Consumer Behavior in Brand Consumption and IdentificationWine Industry and TourismColor perception and designSuperordinate goalsFeelingPsychologyConsumption (sociology)Affect (linguistics)Set (abstract data type)Social psychologyConsumer behaviourCognitive psychologyNegative emotion
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941
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80
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99%
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References
The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun
Journal of Consumer Research · 1982 · 7,892 citations
Assessing the Role of Emotions as Mediators of Consumer Responses to Advertising
Journal of Consumer Research · 1987 · 1,600 citations
The Power of Feelings in Understanding Advertising Effects
Journal of Consumer Research · 1987 · 1,107 citations
Measuring Emotions in the Consumption Experience
Journal of Consumer Research · 1997 · 1,931 citations
Structural Equations with Latent Variables.
Contemporary Sociology A Journal of Reviews · 1991 · 17,610 citations
Emotion: A Psychoevolutionary Synthesis
The American Journal of Psychology · 1980 · 2,523 citations
Assessing Measurement Invariance in Cross‐National Consumer Research
Journal of Consumer Research · 1998 · 4,662 citations
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