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Myopic Loss Aversion and the Equity Premium Puzzle

The Quarterly Journal of Economics · 1995 · Vol. 110(1) · pp. 73–92
Shlomo BenartziRichard H. Thaler

Abstract

The equity premium puzzle refers to the empirical fact that stocks have outperformed bonds over the last century by a surprisingly large margin. We offer a new explanation based on two behavioral concepts. First, investors are assumed to be “loss averse,” meaning that they are distinctly more sensitive to losses than to gains. Second, even long-term investors are assumed to evaluate their portfolios frequently. We dub this combination “myopic loss aversion.” Using simulations, we find that the size of the equity premium is consistent with the previously estimated parameters of prospect theory if investors evaluate their portfolios annually.

Financial Markets and Investment StrategiesEconomic theories and modelsFinancial Literacy, Pension, Retirement AnalysisEquity premium puzzleLoss aversionEquity (law)Behavioral economicsEconomicsPolitical scienceFinancial economicsFinanceLawCapital asset pricing model
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References
Lifetime Portfolio Selection under Uncertainty: The Continuous-Time Case
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The Dual Theory of Choice under Risk
Econometrica · 1987 · 2,492 citations
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