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WHY COMPANIES GO GREEN: A MODEL OF ECOLOGICAL RESPONSIVENESS.
Academy of Management Journal · 2000 · Vol. 43(4) · pp. 717–736
Pratima Bansal✉(Western University)K. F. Roth(University of South Carolina)
Abstract
The authors conducted a qualitative study of the motivations and contextual factors that induce corporate ecological responsiveness. Analytic induction applied to data collected from 53 firms in the United Kingdom and Japan revealed three motivations: competitiveness, legitimation, and ecological responsibility. These motivations were influenced by three contextual conditions: field cohesion, issue salience, and individual concern. In this article, the authors also identify the conditions that likely lead to high corporate ecological responsiveness.
Environmental Sustainability in BusinessCorporate Social Responsibility ReportingManagement and Organizational StudiesOrganizational ecologyBusinessSocial ecological modelEcologyEconomicsMarketingEnvironmental resource managementIndustrial organizationManagementBiology
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